The Complete Retail Design & Visual Merchandising Program

From store concept to commercial strategy

  • Get immediate access to the two main online courses:
    Beginner Level course Store Design & Merchandising and Advanced level course Mastering Visual Merchandising

  • Learn at your own pace, 100% online

  • Practical tools you can apply straight away

$69.90
One time
$34.95
For 2 months

What the program includes

Two practical, industry-focused courses. One streamlined learning path from beginner to expert.

Here’s What You Get

Immediate access to Course Store Design & Merchandising

Level 1 Certification Course you can rewatch anytime forever. Self-Paced learning with instructor feedback
Great to start your learning journey

+

Full access to
Mastering Visual Merchandising

Unlock the advanced course that will take you to the next level in Visual Merchandising and Store Design. Be ready to confidently develop retail strategies in any industry.

$69.90
One time
$34.95
For 2 months

Store Design & Merchandising ($29.90) + Mastering Visual Merchandising ($59.90) — or the Complete Program at $69.90

Who should choose the full program

Sales People and store managers

Retail designers and architects

Visual merchandisers

Professionals transitioning into retail design

Freelancers & Entrepreneurs

Design, marketing and fashion students

What you’ll learn - Outcomes from a complete

  • At the end of this course, you will be able to develop a store design project, either for your own store or a client.

  • Learn to create a profitable layout by apply Store layout planning principles choosing the best fixtures.

  • You will be able to integrate a Brand identity applied to physical retail spaces

  • You will learn how to achieve a balance between creativity and logistical needs in retail

    Learn key technics to become a confident store planner and designer.

  • Understand the principles needed to create an impactful and inspiring shopping experience

  • Learn the most effective way to build costumer flow trough the space in order to improve sales

    I will teach how to apply ergonomic techniques to improve the consumer's perception of value, retail space zoning and product sections

  • - Learn how visual cues impact decision-making and customer engagement using neuromarketing insights.

    - Apply Sensory Marketing & Store Atmosphere Optimization

  • – Leverage lighting, colors, and textures to influence consumer emotions.

    - Gain expertise in creating compelling product displays that drive sales.

  • – Understand key performance indicators (KPIs) to track and improve merchandising success.

    – Work on real-world scenarios to develop practical skills and confidence to manage a VM team

Testimonials from students

  • “Very descriptive and information-heavy. Loved the incorporation of the case studies and real-life examples.”

    Kee’nan H.

  • “I absolutely loved this course. Good quality video, good material and it is well presented.”

    Frank L.

  • “Excellent content and course methodology.”

    Delia J.

  • “The content is better than I expected. The videos are easy to follow because they are very well designed. While she is talking, key words appear on the screen, the more complex ideas are supported by images and pictures. I loved it and I am waiting for Diana to release more courses!”

    Valeria V.

  • “The course is well structured and give a good conceptual overview on all topics that must be taken into account when designing a store. The tests and opportunity to see other students` submissions is a great way to assess the learning.”

    Martina N.

Reasons to choose the bundle

❋ A complete learning path instead of two isolated courses

❋ Consistent methodology across both courses - They were built to follow one after the other

❋ Better value than purchasing courses separately (20% less)

❋ Learn mindfully, with a clear progression

Why this visual merchandising courses are different

01
Goes beyond aesthetics into strategy and performance

02
Covers neuromarketing and consumer psychology

03
Teaches how to measure VM impact using KPIs

04
Designed for real retail environments and corporate teams

05
Suitable for multi-store implementation

06
Suitable for different industries (Fashion, decoration, technology and more)

Meet Your Instructor

diana paiva, instructor and experience visual merchandiser and retail designer

Diana Paiva

Online instructor with +1600 learners worldwide

✔️ +16 years of experience in Retail Design & Marketing & Visual merchandising & Interior design

✔️ Passionate about helping others grow in their careers

✔️ Certified instructor, courses designed for real-world jobs

Format & access

  • online courses easy to enroll

    1 . Choose Your Course 100% online

    Browse our carefully crafted courses and select the one that best suits your goals. Whether you’re a beginner or looking to deepen your expertise, we have the right course for you

  • visual merchandising courses and assignments icon board

    2 . Sign Up & Get Instant Access

    You get immediate access after purchase, starting your learning journey right away.

  • online course visual merchandising and retail design icon mobile friendly

    3 . Self-Paced Learning - Watch anytime, anywhere

    Our courses are designed for busy people. You can study whenever and wherever suits you, allowing you to revisit lessons whenever needed.

Unlock your potential as a Store Design and Visual Merchandising expert.

Complete Program (Level 1 + Level 2 Course)
$69.90
One time
$34.95
For 2 months

Includes two online courses: Store Design & Merchandising + Mastering Visual Merchandising in a special bundle price